Privacy policy
This Privacy Policy explains how we collect, use, and share your personal information when you visit or make a purchase through Airflowseatcovers.co.za (the “Site”).
Personal Information We Collect
When you visit the Site, we automatically gather certain details about your device, including information about your web browser, IP address, time zone, and some cookies installed on your device. As you navigate the Site, we also collect data on the web pages or products you view, the websites or search terms that referred you, and how you interact with the Site. This automatically collected information is referred to as “Device Information.”
We collect Device Information using the following technologies:
- **Cookies:** Data files placed on your device or computer, often including an anonymous unique identifier. For more details on cookies and how to disable them, visit [All About Cookies](http://www.allaboutcookies.org).
- **Log Files:** Track actions occurring on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- **Web Beacons, Tags, and Pixels:** Electronic files used to record information about how you browse the Site.
When you make or attempt to make a purchase through the Site, we collect specific information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as “Order Information.”
When we mention “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
How We Use Your Personal Information
We generally use the Order Information we collect to fulfill any orders placed through the Site (processing payment, arranging for shipping, and providing invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you
- Screen orders for potential risk or fraud
- Provide information or advertising related to our products or services in line with the preferences you have shared with us
We use the Device Information we collect to help screen for potential risk and fraud (particularly your IP address) and to improve and optimize our Site (for example, by generating analytics about how customers browse and interact with the Site, and to evaluate the success of our marketing and advertising campaigns).
Sharing Your Personal Information
We share your Personal Information with third parties to help us use it as described above. For instance, we use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your Personal Information [here](https://www.google.com/intl/en/policies/privacy/). You can also opt-out of Google Analytics [here](https://tools.google.com/dlpage/gaoptout).
Finally, we may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful requests for information we receive, or to protect our rights.
By subscribing to Top Merchandise Inc. text notifications, you agree to receive automated marketing text messages about our products and services at the phone number you provided. Message frequency is recurring. Consent is not a condition of purchase. Message and data rates may apply. Reply STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to opt-out, and HELP for customer support. You may receive a confirmation text when opting out. Opting out by other means is not considered reasonable.
Behavioral Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may interest you. For more information about targeted advertising, visit the Network Advertising Initiative’s educational page [here](http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work).
You can opt out of targeted advertising via the following links:
- [Facebook](https://www.facebook.com/settings/?tab=ads)
- [Google](https://www.google.com/settings/ads/anonymous)
- [Bing](https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads)
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal [here](http://optout.aboutads.info/).
Do Not Track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your Rights
If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below.
Additionally, if you are a European resident, we note that we are processing your information to fulfill contracts we might have with you (for example, if you make an order through the Site) or to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data Retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete it.
Changes
We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
Minors
The Site is not intended for individuals under the age of 16.
Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at contact@airflowseatcovers.co.za.